Menu  ☰

Education

We’ve written for a wide range of universities, colleges and schools, as well as publishers, exam boards, government and other agencies in the sector.

When UNSW Business School redeveloped its website, we rewrote hundreds of web pages for the new responsive design. We’ve also helped with research magazines, sponsorship proposals, strategy documents and the copy for an award-winning postgraduate iPad app.

For UNSW Global, we researched and wrote a book celebrating its 25th birthday, and we’ve written student marketing material for the University of Sydney, Navitas and the Australian Graduate School of Management (AGSM).

The Institute of Contemporary Music Performance (ICMP) needed some clear and practical guidelines to cement its brand and establish a new tone of voice. We created a voice that reflected its values and what it stood for as an organisation, including some practical tips on how to sound authentic when writing. We went through an almost identical exercise with University of Glasgow and City University, London.

Recruitment has become a big issue for many leading universities. We helped Goldsmiths develop an onsite campaign to articulate its point of difference, then edited its international prospectus to reinforce its campaign themes.

Private schools have to compete for students these days. We helped Edgbaston High School set out its stall with a range of prep, upper school and sixth form prospectuses.

We wrote the words for Cardiff University’s digital recruitment campaign. ‘Thrive’ was a first for them and a first for the higher education sector as a whole. It helped ensure they were the first choice for top-flight students.

We’ve also worked on projects for:

Choose by sector

Choose by discipline

« Back to case studies